Mobile Search Masterclass: Must-Watch Companies, Disruptive Concepts & Disappointing Local Search Experiences
Posted on July 28th, 2008 in youth, youth marketing |
Kudos to Jonathan Raper for a job well done! The feedback from the first Mobile Search Masterclass, which he expertly organized, is overwhelmingly positive. In fact, there are already discussions underway to create a series of masterclasses, each focused on a particular aspect of mobile search. It’s all in the planning stage at the moment, but it’s easy to envision a wide variety of in-depth seminars covering topics ranging from search advertising to mobile SEO. More on that soon, so please check back regularly.
I’m honored that Jonathan has asked me to speak at upcoming workshops, and proud to present with esteemed colleagues such as David Mountain, Lecturer and Technical Director of Placr Ltd., a mobile location services/search provider I will showcase soon on MSG; Andrew Grill, whose blog has deservedly become synonymous with proximity services and mobile advertising; and Ayse Göker, Lecturer and CEO of Ambiesense Ltd., a super-cool company that takes a distinctly user-centered approach to mobile information systems and search.
Ayse shares my passion and values, and has signed on to write thought leadership columns for MSG. The chemistry is right and I expect great things to happen. She’s also agreed to be on the MSG Advisory Board for a project my colleague Peggy Albright will tell you more about in a summary post later this week.
Speaking of summaries, I’d like to hone in on some of the masterclass highlights beginning with Jonathan’s examination of the location services and search schemes that matter. (Jonathan is also Editor of the Journal of Location Based Services, and CEO of Placr Ltd. His insights and articles are invaluable, and I will collaborate with him to make both accessible to the wider MSG community.)
Fortunately for us all, Jonathan did more than merely discuss the exciting new companies and segments high on his radar; he posted a complete list - which he aptly named the LBS Hall Of Fame.
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